Monthly budget adventures (September 2017) + recent Target shopping experience

It’s time to see what my monthly clothing budget adventures were for this month!

Spoiler:  I only spent $2 this month!

New jeans

I earned a $25 Target gift card this month via online surveys, and I thought it good timing to try out the new clothing line, “A New Day,” at Target. (By the way, this post is NOT sponsored by Target — I thought it would be useful to share my recent shopping experiences at Target.) If you haven’t heard yet, Target is phasing out a lot of their well-known brands, including Mossimo and Merona (noooooooooo!) and bringing in new lines, including “A New Day” for women and “Goodfellow & Co” for men.

The one item I picked up at Target? A pair of Mossimo skinny jeans. Yep, the new item I ended up getting from Target is from one of the lines they are phasing out. Get ’em while you can! 😉

Librarian for Life + Style | New dusty rose skinny jeans at Target

The color for these “curvy” skinny jeans is labeled as “Pink,” but they’re really more of a dusty rose. It’s a trendy color — and not a color that’s represented much in my closet. It’s not a color that is particularly flattering for me, but having this color on the bottom isn’t as bad as having the color near my face. But I think this color will play nice with a lot of other items in my wardrobe, so the “dusty rose” kind of ends up an interesting variation on a neutral color. And hey, I finally match the background color of my style blog!

I did like the fit of these skinny jeans, as I definitely have a curvy bottom half, and the placement of the back pockets looks flattering. And they feel sooooooo soft. I’m not sure how long they will last — but my regular pair of skinny  jeans from Target has lasted 5+ years of weekly wear! — but for $2, I was willing to take a chance on a trendier clothing item.

Librarian for Life + Style | Trying on dusty rose skinny jeans at Target


Fitting room snapshots at my local Target

Here are the rest of the items I tried on from my recent shopping excursion to my local Target. Long story short:  I was NOT impressed with the overall fit of the new “A New Day” clothing items, and I did not buy anything from the new line. The sizing inconsistencies confounded and exasperated me. I am not a fan of this new line, and the following pics will show you why.

And fair warning, I’m about to get VERY CAPSY. 😀

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

I first tried on this white-and-black striped boatneck top in size large. I like the envelope shoulder detailing, and of course, stripes are classic. But this size large was SUPER unflattering on me — basically clinging instead of skimming and making all my curves look like lumps. PASS. I will continue to get my striped tees from J.Crew or J.Crew Factory — and I wore one of my J.Crew Factory tees above — this is the exact tee from J.Crew Factory — when I tried on the dusty rose skinny jeans!

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

Next was a trendy ruffle-sleeved sweater — which was SO RIDICULOUS on me that I burst out laughing in the changing room. I had chosen it because I wanted to try something new and outside my comfort zone. But it turned out to be too tight (even though I got a large), and wayyyyyy too fussy for me. (Note:  I cannot find this anywhere on the Target site. I think it’s from the “A New Day” line, but it might also be from the “Who What Wear” line. It’s similar to this ruffled cardigan from the “A New Day” line.)

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

I LOVED LOVED LOVED the pattern and colors of this shirtdress, which has an elastic waist. I grabbed this in size medium, and while the waist fit, I was drowning in fabric on both the top and bottom. Who is this dress made for?!!!! I could fit an extra set of boobs in the top part, and it still would be too large. And it’s so odd to have such a full skirt and no pockets. The other items in size large had been too small, as seen above, and now this size medium was way too large. I DO NOT UNDERSTAND.

So although I loved the print — and I love shirtdresses in general — this shirtdress failure really disappointed me.

Correction: I thought this shirtdress was from the “A New Day” line, but it’s actually from the “Who What Wear” line; these two clothing lines were right next to each other in my local Target store, so I can understand the mix-up. Either way, the sizing is insane.

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

I picked this black floral dress for its lovely autumnal floral print. I grabbed a size large for this dress, and my hips were stretching the bottom half to within a quarter-inch of its life — but the top was swimming on me. So again, who is this dress made for?! Women with fuller hips need not apply. DISAPPOINTING.

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

I picked up this grey shirtdress because, on the hanger, it looked like an interesting variation on a basic piece, like a longer top to wear over leggings. It had interesting details like the fabric covering both the buttons and the tie belt. The top looked fuller, so I picked up a medium to try on.

I think you can tell from the picture below that the fit is — again! — RIDICULOUS. The bottom is NOT designed for curvier hips, and those buttons are just about to pop off from the strain. Meanwhile, the top is huge, with billowing sleeves. So sizing up to fit the bottom would have meant an even larger top half. SIZING FAIL.

Librarian for Life + Style | Trying on items from the new "A New Day" line at Target

The last item of clothing I tried on wasn’t from the “A New Day” line — because by that point, I was *done* with the weird sizing — but rather from the “Xhilaration” line. It’s a wrap blouse in a navy floral print and three-quarter sleeves. I liked the shoulder detail with the light shirring — it kind of had a slight 1940s retro feel to the design. But alas, the top was too short and threw off my proportions.

Librarian for Life + Style | Trying on items at Target

I think it’s also telling that the two items I liked the most — the top above and the dusty rose curvy skinny jeans that I did end up buying — were NOT from this new “A New Day” clothing line. I will admit that the new clothing line looks like it has a nice range of accessories and handbags, but those are also items that don’t have major sizing issues to take into consideration!

Final takeaway from the new Target line:

When I got home from my recent shopping experience at Target, here’s how I summed it up for my husband:

If I didn’t have such a positive body image, then it would have been really easy to blame myself and my body as the problem rather than the clothing line and its sizing issues.

And I DID have to remind myself while I was in the dressing room that it wasn’t ME, that it was the clothes and the way they were designed. But even knowing that it wasn’t my body’s fault that things didn’t fit — and saying this out loud to reinforce the message to myself — did not lessen my personal frustration and exasperation at the confusing and inconsistent sizing.

Perhaps others have found gems in Target’s new “A New Day” clothing line, and if so, I am happy for you! But it is obvious to me that I am not the target (har har) customer — nor the target body shape — at Target, at least not for the “A New Day” line. I will not be wasting my time with “A New Day” anymore.

Oh, and if you have enjoyed the Mossimo and/or Merona clothing items at Target, stock up while you still can, before they are completely phased out!

Budget recap:

Total spent for this month: $2
Total savings for this month:  $27

Total spent for this year:  $820
Total savings for this year:  $591

Please note that I get commission for clicks made through affiliate links in this post. This goes toward covering my website and file storage fees, so thank you for helping support this blog!

What have you added to your closet lately? Please leave a comment and share!


16 thoughts on “Monthly budget adventures (September 2017) + recent Target shopping experience

  1. Brenda N.

    Hi Jen, I love your body positivity- it is up to the clothes to fit us & not visa versa! The rose denim skinny jeans look great on you. I also really liked the blue stripe & floral shirt dress, too bad the sizing is so off. I’ve put on some weight since my mom passed away nearly a year ago, but new clothes in a bigger size just arrived with the mail & I’m a happy camper, your post today really helped me to just accept where I’m at & not beat myself up! 🙂

    1. Jen @ Librarian for Life + Style Post author

      Yay, I’m so glad my post helped! I’ve also gained some weight this past year (stress-eating), so I can understand a bit about what you describe. And definitely, it’s all about accepting your body and your curves — but it’s easy to forget or to get down on yourself. That’s when it helps to remind ourselves — or when other people and friends help remind us to keep body-positive! Mental hugs, Brenda! 😀

  2. Sarca

    This odd sizing is a common problem for me too. I’ve got curves in both places, and I wonder sometimes who their models are – long-torsoed flat-chested women with broad shoulders and no butt, obvs! So, I guess a man?

    1. Jen @ Librarian for Life and Style Post author

      What I found so odd about some of the clothing items in this range was that it was like they were designed for large-chested women with no hips… I have recently discovered a line/cut designed just for pear-shaped ladies at the Eloquii plus-sized clothing site, called the “Viola Fit”… might be worth a try in the future.

  3. Jennie

    Great review of the new line. It’s too bad there are poor design issues, as some of the fabrics are really great. I am loving the dusty rose jeans and think I need to ruch out and get some while I can. Thanks for linking up with Fabulous Friday!


    1. Jen @ Librarian for Life and Style Post author

      Thanks, Jennie, for your supportive comment! I did not go into the shopping experience expecting to be disappointed, but I felt like I had to be upfront about it to my readers. And yes, some of the prints are so cute, which makes the design issues that much more frustrating!


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